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An Executive car lays more emphasis on comfort, appearance, and amenities than on performance economy or utility. They are also built in lesser numbers in parallel to Mass Market Vehicles. A strong weight age is given on their inward artistry and tracery. Executive cars falls within the price range of Rs 7 to 15 lakhs. They have the capacity to carry 5 passengers. These cars mainly target higher income group. Executive cars have been launched by the companies like- Audi India, Ford motors, General Motors, Honda City, Hyundai motors, Skoda Auto, Mitsubishi and Toyota motors.
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